After Irom Sharmila’s humiliating defeat in the recently concluded Manipur Assembly Elections, where she got only 90 votes, social media was filled with concerned citizens and activists going berserk, talking about how poorly this defeat reflected upon the new political culture of India. The idealism and politics of Irom Sharmila was put on a pedestal to an extent that people sitting far away from the rough and tumble of Manipur’s politics saw themselves as capable of pronouncing judgement upon the morality of the people of Manipur.
Tag: Indian Democracy
Moms may or may not believe that the salt does anything amazing but she’s got to make a decision based on something for a product that is effectively a commodity. Some moms may be moved by the ‘Desh ka namakh’ tagline of Tata salt, some may be moved by the ‘natural’ tagline of the ITC salt, some may be moved by the ‘make your child smarter’.
And so let’s market to their emotional needs rather than the functional needs.
I’m beginning to think it’s the same for political parties.
The Indian Emergency of 1975-77, time and again, reminds us the fate of democracy and raise questions against the unchecked and unregulated powers of the executive which suspended the very basis of parliamentary democracy -constitutional rights, freedom and rule of law.